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Designed mock ups stills / market guidelines to choreograph poses for the launch of Hennessy Paradis by Loewe.
Casted content creators to market Hennessy by NBA bottle sleeves featuring: Los Angeles Lakers, Dallas Mavericks, Golden State Warriors, Brooklyn Nets, Cleveland Cavaliers, and New Orleans Pelicans.
Supervised seeding kit construction for Hennessy by Lebron James
With North Six
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Creative directed and strategized Marc Jacobs Beauty social channels during the MJB’s rebrand. Led art direction of the Instagram and TikTok layouts, developed posting plans, and reinvented the brand’s social persona.
With Factory PR
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Co-led styling, art direction, and production of social content shoots to establish a new brand identity for GU’s rebrand under the new luxury creative director, Francesco Risso, and his debut 2026 Fall/Winter collection.
With Factory PR
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Led TikTok Audio Production for Viktor & Rolf’s social campaign for the release of Flowerbomb Eau de Parfum. The collaboration with sound designer Sølv incited a trend with the fragrance taking center stage.
With North Six
